Tag Archives: crowdsourcing

Aug11

IS THE NEXT UBER-ESQUE CRAZE HERE?

By Ian Tash

DessertsThe 2010-decade seems to be seeing hit after hit of an economic revolution, where people like never before can become entrepreneurs, and use their skills to support themselves. Companies like Lyft and Uber employ people with a car, a license, and a good record to help those who need rides in their local area. Sites like Fiverr or the newest development, PimpCookie, allow people to sell their trade skills to people all around the globe.

PimpCookie is a service that allows consumers to buy desserts to be delivered right to their door. Now searching for sweets doesn’t just fall into what is in the area. Just browsing through the site’s listings can fulfill any special occasion or just sweet tooth craving. But can great food be delivered on a global scale? Companies like Naturebox, Shari’s Berries, or even a small Bakery like Bakersfield CA’s Sweet Surrender deliver food all over the world constantly. At PimpCookie, however, the delectable treats available have limitless potential and variety; all somebody needs to do is just search through the numerous options, from marshmallows to brownies to fudge to jerky and (as the name implies) cookies, and beyond.

Uncle Sam

Now, here comes the Uber-esque part. The question for some very well may be, “Where do these treats come from?” Others might be thinking to themselves, “What if I like to cook more than I like to eat?” Well, the thing about PimpCookie is that it allows home inspired bakers, cooks, and creators from all over the world to be able to post their small batch treat items for the global audience to enjoy. And unlike many other entrepreneurial marketplace websites, at PimpCookie, the seller always retains 85% of each sell! The site can even serve as a safe zone for experimentation with new dessert ideas. As long as someone has a great recipe for a wonderful treat, they can make it and sell it for a demanding public, looking for sweet satisfaction.

Consumers and creators alike can all come together on a site like PimpCookie, opening the door for culinary experts and the mouths of curious consumers. Now the power of Uber and Fiverr combine, selling chocolate fantasies from online right to the front door. This site seems like it very well is the next great idea, filling stomachs and bank accounts alike.

May01

Crowdsourcing Week Global 2015 Conference

CSWgolbal15

I recently returned from Singapore after attending the 3rd Annual  #CSWGlobal15 Conference. The conference was held at the Genexis Theater within the Fusionopolis research and development complex that houses research organizations, high-tech companies and government agencies. It was an impressive location easily accessed by the airbnb flat I rented in Holland Village, just two train stops from the event.

I met Crowdsourcing Week’s founder, Epirot Ludvik Nekaj before he relocated from New York City to Singapore a little over three years ago to launch this global conference. We had the opportunity to meet while attending some of the same Meetup events in New York City and eventually became friends and colleagues. My interest in the crowdeconomy, crowdsourcing and crowdlabor has grown ever since. If you have similar interest then you’ll want to attend one of Crowdsourcing Week’s future conferences.

The conference mission is the following:

“Crowdsourcing Week is committed to help organizations transition into a more open, connected, and socially productive society. We focus on how crowdsourcing can address the needs of today’s leaders to bring about meaningful change. Our big, ambitious goal is to get everyone thinking about collaborating with their stakeholders to create shared value.”

Genesix Theater

Genesix Theater

The overriding theme of the conference was “Crowd Economy: Disrupting Billion Dollar Industries and Empowering Billions.” Sean Moffitt’s presentation kicked off the Crowdsourcing Week event. During Mr. Moffitt’s presentation, we learned that according to the 2015 Global Crowd Economy Survey, the biggest industries being disrupted over the next 3 years by the crowd include: #1 Finance and Banking, #2 Non-Profits and Causes, #3 Technology and Software, #4 Art and Design and #5 Publishing, Communications and Media.

The finance and banking sector has seen Peer to Peer (P2P) lenders and crowdfinancing platforms entering their market to compete. Companies like Prosper.com and crypto-currencies such as Transpay and Bitcoin have been making the headlines in tech blogs and major news publications. According to the Crowdsourcing Week audience and some of the presenters at the conference, this sector may be the most disrupted sector in the near future due to an ongoing feeling of dissatisfaction of banks by the general public. Banks and financial institutions are perfect targets for disrupting and making irrelevant. One benefit of using P2P financing and crypto-currencies is that transaction fees are reduced and/or eliminated. These technologies are attractive to the everyday consumer and business owners.

Another highlight of the conference included a presentation by Freeelancer.com’s VP of Growth, Willix Halim. He succinctly illustrated how the physical is being taken over by software. For example, paperback books (physical) to Kindle readers (software), telephones (physical) to Skype (software), scrap books (physical) to Pinterest (software), paper maps (physical) to Google Maps (software), CD players (physical) to Spotify (software), job fairs (physical) to Freelancer.com (software), classroom education (physical) to Udacity (software), well you get the point. Just about everything physical is being created into a software version as well as becoming mobile. The examples are endless and startups continue to innovate in this area of Software as a Service (SaaS).

Willix Halim of Freelancer.com

Willix Halim of Freelancer.com

During the conference we learned that crowd, crowdfunding and crowdfinancing platforms have been growing at a rapid pace. Everyday there are new crowd platforms being developed to provide labor, help fund a new products, causes or even real estate developments. Some of the other crowd platforms discussed at the conference include; ASSOB, Pozible, Freelancer, RealCrowd, iFunding, Planeta.ruZooppa, and eYeka.

Big brands have been using crowdsourcing and open innovation for years including Lego, Coca Cola, General Mills, Proctor & Gamble and Nestle for video production, design services, contests and surveys for new product ideas. The crowd can deliver more creativity and content than one advertising agency or one video production company. The crowd is also cost effective in the sense that you can obtain many ideas or designs from one contest than you ever could from one vendor. It should be noted that the more conscious crowd platforms assure that the crowd is rewarded for continued participation in contests and task completion.

View of Singapore Marina Bay

View of Singapore Marina Bay

One final area of interest from the conference was the disruption of traditional education with software technologies such as Khan Academy, edX, Udacity and Coursera. Some at the conference strongly believed that in the future we will only have a handful of brick and mortar educational institutions because it will no longer be efficient or cost effective to deliver educational content in this manner. At the present moment, educational loans are the biggest burden felt by recent college graduates and it does not have to be that way with online education. The cost can be cut dramatically by delivering the content via mobile device or desktop. How wonderful would it be to have high quality, low or no cost education accessed by WIFI?

Guess what, it’s already here and growing!